Insurance Lead Call Scripts – Seal the Deal Using the Right Words

American Insurance Leads provides excellent quality leads from buyers who are actually interested in health insurance. But despite the customers’ initial interest, a few wrong moves could still send them scurrying away to another agent. This is why you have to carefully plan your approach.

Your first call to a prospect is very crucial. You can either sway a lead into making a purchase or scare them away. In order to close the deal as quickly as possible, you must choose your words carefully. You must phrase your words specifically, taking into consideration the position of an online insurance shopper.

Here at American Insurance Leads, we want you to take full advantage of the leads we provide you. This is why we’re going to give you a few lines that you may want to try when speaking to an internet lead for the first time.

Try to Make It Sound Natural

Before trying out our sample scripts, remember that it’s always best to make your conversation as natural and friendly as possible. Clients may feel awkward if you approach them in a very serious, business-like matter. It will also make them feel weird if it’s obvious that you’re simply reading a script or reciting something you’ve memorized. For best results, recite the scripts out loud and check out how you sound. Practice your lines and edit your script if necessary.

Making the Call

Here’s a sample script that’ll help you get started:

“Hello, may I speak to Anne Smith?… Hi Anne, I’m Jack Andrews from 123 Insurance. I’m calling to give you more information about the health insurance options you requested online. From what I have here, it looks like you’re looking for [insert specific details from your prospect’s information]. Is that correct?”

Continue the conversation going after your prospect responds. Keep things positive by assuring them that it’s a good decision.

“That’s great! You know Anne, now is a really good time to purchase health insurance and I’ve got a few health plans here that I think will be a good fit for you. We can start discussing the details now if you want to, but before that, I want to know if you have any questions about health insurance. ”

If your prospect tells you to continue discussing the details then go ahead and do so.

However, if they say that they need more time, acknowledge their decision but prepare them for your next call.

“I agree, you should take your time in reviewing your options. When’s a good time for me to call back? Does Thursday afternoon sound good? Would you prefer a phone call or an email? ”

After setting up the follow-up schedule, make sure to make a note of it on your calendar in the lead management tool that we’ll provide you. This way, you’ll automatically get a pop-up reminder once it’s time to call back.

Don’t be too pushy with your prospects or else you’ll come off as annoying or desperate. Keep the positive tone and support their decision while suggesting other options.

Here’s a great tip to make you sound more natural over the phone: smile. Try it and you’ll notice the difference in how your voice sounds. It will make you seem more friendly and comfortable to talk to.

For more tips on how you can close more deals, fill out our contact form and let American Insurance Leads become your partner for success.